SODA Studio
has designed the new home for Courier Media, the media brand dedicated to a new
generation of entrepreneurs, providing tools, skills and stories of innovative
small businesses from around the world. The design of the interior spaces at
their Hackney HQ is based on this playful contradiction, creating experiences
that balance public and private, as well as homely and professional – using a
combination of raw and refined finishes.
The
progression through the varying workspaces takes on a narrative of its own as
the floor is split into different levels, transitioning from social spaces at
the upper levels, down to calmer areas for more traditional forms of working
lower down. Joinery has been used to frame different spaces and accentuate
their functions, while a subtle midcentury palette was adopted which uses
neutral tones, alongside splashes of colour in the furniture and fabrics. This
approach - to contrast the muted and refined with the expressive and dynamic -
sets the perfect atmosphere for creative production.
